91 Marketing Director jobs in Kuwait
Marketing Director
Posted 16 days ago
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Job Description
MARKETING DIRECTOR - F&B - Agency - QSR
1. Develop and implement strategic communication plans that align with the company's vision and business objectives.
2. Articulate brand stories and messaging frameworks that resonate with regional audiences, particularly in Kuwait.
Go-To-Market Capabilities:1. Design and execute go-to-market strategies that accelerate product or service adoption in targeted markets.
2. Coordinate with cross-functional teams to ensure seamless market entry and sustained growth.
Data Analysis & Growth Strategy:1. Analyse multi-channel data to derive actionable insights that inform marketing decisions.
2. Present strategic growth visions to the CEO, based on a comprehensive understanding of market trends, competitor activities, and consumer behaviours.
Corporate Communication Planning:1. Lead the development of corporate communication strategies that enhance the company's public image and reputation.
2. Manage all aspects of communication campaigns, ensuring alignment with brand values and objectives.
3. Develop reputation-building campaigns to promote corporate trust and credibility.
4. Address reputation-related challenges proactively with appropriate messaging strategies for external and internal audiences.
Agency Relationship Management:1. Cultivate strong partnerships with advertising, PR, and other relevant agencies.
2. Negotiate contracts, oversee agency deliverables, and ensure maximum ROI with effective feedback and management.
Research Agency Management:1. Oversee collaborations with research agencies to gather market and consumer insights.
2. Evaluate and refine research methodologies to ensure data accuracy and relevance.
Consumer Insight Discovery:1. Lead research efforts to uncover deep consumer insights in Kuwait and regional markets.
2. Translate insights into actionable marketing strategies to strengthen brand connections with local and regional customers.
Key Qualifications:1. Proven senior marketing experience with successful strategic planning and execution for at least 10 years.
2. Exceptional analytical skills for interpreting complex data sets.
3. Strong leadership skills managing teams and external partnerships.
4. Deep understanding of Kuwait and regional market dynamics is a plus.
5. Excellent communication skills, both written and verbal, including high-level strategic presentations.
6. Experience in corporate communication and reputation management.
7. Ability to manage agency relationships effectively to ensure performance and value.
Academic Requirements:1. Bachelor’s degree in Marketing, Business Administration, or Industrial Engineering with a focus on Marketing.
2. MBA is a plus.
3. Additional certifications in social media, advertising, analytics, etc., are advantageous.
Required Skills:Go-To-Market, Communication, Strategic Planning, Social Media, Presentations, Partnerships, ROI Strategy, Research, BTL, ATL, Management, Marketing Leadership, Analytical Skills, Campaigns, Data Analysis, Advertising, Analytics, Agency Management, Planning, Branding, Consumer Insight
#J-18808-LjbffrMarketing Director
Posted 15 days ago
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Job Description
Job Description:
MARKETING DIRECTOR - F&B - Agency - QSR 1. Develop and implement strategic communication plans that align with the company's vision and business objectives. 2. Articulate brand stories and messaging frameworks that resonate with regional audiences, particularly in Kuwait. Go-To-Market Capabilities:
1. Design and execute go-to-market strategies that accelerate product or service adoption in targeted markets. 2. Coordinate with cross-functional teams to ensure seamless market entry and sustained growth. Data Analysis & Growth Strategy:
1. Analyse multi-channel data to derive actionable insights that inform marketing decisions. 2. Present strategic growth visions to the CEO, based on a comprehensive understanding of market trends, competitor activities, and consumer behaviours. Corporate Communication Planning:
1. Lead the development of corporate communication strategies that enhance the company's public image and reputation. 2. Manage all aspects of communication campaigns, ensuring alignment with brand values and objectives. 3. Develop reputation-building campaigns to promote corporate trust and credibility. 4. Address reputation-related challenges proactively with appropriate messaging strategies for external and internal audiences. Agency Relationship Management:
1. Cultivate strong partnerships with advertising, PR, and other relevant agencies. 2. Negotiate contracts, oversee agency deliverables, and ensure maximum ROI with effective feedback and management. Research Agency Management:
1. Oversee collaborations with research agencies to gather market and consumer insights. 2. Evaluate and refine research methodologies to ensure data accuracy and relevance. Consumer Insight Discovery:
1. Lead research efforts to uncover deep consumer insights in Kuwait and regional markets. 2. Translate insights into actionable marketing strategies to strengthen brand connections with local and regional customers. Key Qualifications:
1. Proven senior marketing experience with successful strategic planning and execution for at least 10 years. 2. Exceptional analytical skills for interpreting complex data sets. 3. Strong leadership skills managing teams and external partnerships. 4. Deep understanding of Kuwait and regional market dynamics is a plus. 5. Excellent communication skills, both written and verbal, including high-level strategic presentations. 6. Experience in corporate communication and reputation management. 7. Ability to manage agency relationships effectively to ensure performance and value. Academic Requirements:
1. Bachelor’s degree in Marketing, Business Administration, or Industrial Engineering with a focus on Marketing. 2. MBA is a plus. 3. Additional certifications in social media, advertising, analytics, etc., are advantageous. Required Skills:
Go-To-Market, Communication, Strategic Planning, Social Media, Presentations, Partnerships, ROI Strategy, Research, BTL, ATL, Management, Marketing Leadership, Analytical Skills, Campaigns, Data Analysis, Advertising, Analytics, Agency Management, Planning, Branding, Consumer Insight
#J-18808-Ljbffr
Director, Marketing Communications
Posted 14 days ago
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Job Description
Field:
Marketing
Contract Type:
Full Time - Permanent
Location:
Closing Date:
31-Jul-2025
The CompanyOoredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world.
We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers.
In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of.
Ooredoo's future is bright, and you can be part of our ongoing success.
The PurposeDevelop and implement global marketing communications plans that drive the demand for company products and brand. Responsible for the overall management of the Company’s marketing Communications department, accomplish with advertising to create and execution of external communication and advertising and sustain dependability in the use and layout of corporate image, build brand identity across all the departments and provide a recognizable corporate image.
Key Accountabilties & ResponsiblitiesDirect the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.
Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment.
Ensure new communication campaigns and programs are aimed at reaching sales targets.
Manage brand delivery and consistency across all markets for all product lines.
Build and manage the corporate communications budget.
Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget.
Supervise advertising campaigns for advertising agencies, media firms or companies that have their own advertising departments.
Typically, they work in conjunction with a variety of departments, such as sales and finance, as well as creative staff, to create a campaign that meets the client or company's expectations.
Responsible for marketing and publicizing goods or services within a company.
Performs research to find target audience, holds focus groups, outlines goals, develops concepts, creates storyboards, approves copywriting, and sets budgets for ad campaignsLead the creative development of quarterly brand themes that convey the brand point-of-view, and business targets for the quarter.
Develop and direct measurable multi-channel, cross-channel, channel-specific, product, promotional, and cause-related marketing programs that tie back to brand strategy and business goals.
Responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers.
To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace.
They also regularly meet with clients and senior management, and they oversee a team of junior marketers.Lead the social media team and strategy for Ooredoo Kuwait
Determine the best social media tactics to have the maximum coverage for Ooredoo Kuwait image, products, sponsorships and campaigns
Provide guidance and direction to the social media team to cover all social media channels 24 hours a dayProactively take responsibility for self improvement by staying well-informed of developments, knowledge and innovations in relevant field of expertise.
Other duties as directed by supervisor or other superiors.
Work to improve employee performance through personal coaching and identifying training and development needs.
Ensure Individual Development Plans (IDP) are completed for all staff in accordance with Ooredoo Telecom policy.
Conduct annual performance appraisals (Performance Management System) and ensure objectives set are monitored and achieved.
QualificationsBachelor degree in Mass Communication, Media, Advertising or related discipline and appropriate registration with a recognised professional institute
Qualification in Digital marketing is an added advantage
Requirements8-9 required years of experience in advertising or promotional activities in the telecommunications sector
3+ year’s management experience.
Strong knowledge of the Kuwaiti advertising and media sector
Creative flair and excellent presentation skills
Ability to understand and execute the measurement of results and act appropriately to improve efforts
Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities
Good knowledge of MS Office applications like Excel, Word etc.
Demonstrated knowledge in the following required:
- Strong Analytical skills
- Strong interpersonal communication skills
- Media planning, Search engine environment, and optimization tools and techniques
Note: you will be required to attach the following: #J-18808-LjbffrDirector, Marketing Communications
Posted 14 days ago
Job Viewed
Job Description
Field: Marketing Contract Type: Full Time - Permanent Location: Closing Date: 31-Jul-2025 The Company
Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world. We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers. In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of. Ooredoo's future is bright, and you can be part of our ongoing success. The Purpose
Develop and implement global marketing communications plans that drive the demand for company products and brand. Responsible for the overall management of the Company’s marketing Communications department, accomplish with advertising to create and execution of external communication and advertising and sustain dependability in the use and layout of corporate image, build brand identity across all the departments and provide a recognizable corporate image. Key Accountabilties & Responsiblities
Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events. Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment. Ensure new communication campaigns and programs are aimed at reaching sales targets. Manage brand delivery and consistency across all markets for all product lines. Build and manage the corporate communications budget. Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget. Supervise advertising campaigns for advertising agencies, media firms or companies that have their own advertising departments. Typically, they work in conjunction with a variety of departments, such as sales and finance, as well as creative staff, to create a campaign that meets the client or company's expectations. Responsible for marketing and publicizing goods or services within a company. Performs research to find target audience, holds focus groups, outlines goals, develops concepts, creates storyboards, approves copywriting, and sets budgets for ad campaignsLead the creative development of quarterly brand themes that convey the brand point-of-view, and business targets for the quarter. Develop and direct measurable multi-channel, cross-channel, channel-specific, product, promotional, and cause-related marketing programs that tie back to brand strategy and business goals. Responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers. To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. They also regularly meet with clients and senior management, and they oversee a team of junior marketers.Lead the social media team and strategy for Ooredoo Kuwait Determine the best social media tactics to have the maximum coverage for Ooredoo Kuwait image, products, sponsorships and campaigns Provide guidance and direction to the social media team to cover all social media channels 24 hours a dayProactively take responsibility for self improvement by staying well-informed of developments, knowledge and innovations in relevant field of expertise. Other duties as directed by supervisor or other superiors. Work to improve employee performance through personal coaching and identifying training and development needs. Ensure Individual Development Plans (IDP) are completed for all staff in accordance with Ooredoo Telecom policy. Conduct annual performance appraisals (Performance Management System) and ensure objectives set are monitored and achieved. Qualifications
Bachelor degree in Mass Communication, Media, Advertising or related discipline and appropriate registration with a recognised professional institute Qualification in Digital marketing is an added advantage Requirements
8-9 required years of experience in advertising or promotional activities in the telecommunications sector 3+ year’s management experience. Strong knowledge of the Kuwaiti advertising and media sector Creative flair and excellent presentation skills Ability to understand and execute the measurement of results and act appropriately to improve efforts Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities Good knowledge of MS Office applications like Excel, Word etc. Demonstrated knowledge in the following required: - Strong Analytical skills - Strong interpersonal communication skills - Media planning, Search engine environment, and optimization tools and techniques Note: you will be required to attach the following: #J-18808-Ljbffr
Director of Sales Marketing
Posted 4 days ago
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Job Description
Kerten Hospitality (KH) is an end-to-end lifestyle hospitality operator creating bespoke destinations, experiences and communities while optimising operations and driving profitability for savvy investors with a strong commitment to sustainability. KH transforms destinations through impactful partnerships with Food & Beverage, Retail, Entertainment, Art and Wellness brands with a focus on building Ecosystems, and unique community-centric destinations, which connect International & local travellers. The Group’s current pipeline includes projects in numerous countries in the Middle East, Europe, and North Africa region.
ABOUT THE PROPERTY
The Ray Hotel by Cloud7 Mangaf, Kuwait
The Ray Hotel by Cloud7 in Kuwait is a contemporary lifestyle destination, a coastal retreat that blends refined luxury with modern comfort with a vibrant coastal atmosphere along the Arabian Gulf. Nestled in the scenic Mangaf area, coastal district known for its golden sunsets, bustling seaside cafés, and relaxed waterfront promenades, the hotel offers more than just a place to stay — it’s a front-row seat to Kuwait’s vibrant coastal life. The hotel offers a tranquil escape with thoughtfully designed accommodations—from cozy family rooms to spacious suites, featuring diverse dining concepts, and leisure facilities, serving both business and leisure travellers.
ABOUT THE ROLE
The Director of Sales & Marketing is a champion and a key contributor to the company’s vision: to be the leading mixed-use sustainable and community-centric lifestyle operator that manages and operates a diverse range of asset. At Kerten Hospitality, our strategy is built around the principal that “a higher level of value can be created collectively, with all stakeholders, than if created individually.”
Location: Mangaf, Kuwait
ROLE IMPACT
As the Director of Sales & Marketing at Ray Hotel by Cloud7, you drive the organization’s revenue growth, brand positioning, and market expansion. You will organize creative campaigns and promotional events that can make a difference for hotel’s success according to trends and guest requirements. Through strategic planning, innovative campaigns, and strong leadership, you align sales and marketing efforts to capture new opportunities, strengthen client relationships, and maximize profitability. Your role ensures the company remains competitive, visible, and trusted in its target markets, ultimately contributing to sustained business success.
JOB DESCRIPTION
KEY RESPONSIBILITIES:
- Collaborate with the General Manager and relevant parties to develop a comprehensive marketing plan. Identify market niches and segments and define tactical plans to achieve set goals and targets.
- Establish account qualification criteria using market research and telemarketing resources. Identify priority accounts and assign sales responsibilities to ensure optimal coverage.
- Coordinate with the in-house design team to come up with visuals for the marketing plan that align with customer/organization goals.
- Organize and oversee advertising/communication campaigns, exhibitions and promotional events.
- Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Collaborate with managers in preparing budgets and monitoring expenses.
CONNECTION
- Coordinate close, frequent, and open communication with HQ Corporate Sales & Marketing and sister properties.
- Perform market research on target audiences to determine the best ways to reach customers and develop lasting relationships.
- Maintain relationships with media vendors, community businesses and publishers to ensure collaboration in promotional activities.
- Liaise with the different departments to align offers and packages with seasonal and strategic goals.
INNOVATION
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures, incorporating relevant innovations into operations.
- Foster brand loyalty through engaging, memorable, and value-driven customer interactions and strategies.
CURATION
- Build a strong booking strategy across FIT leisure, group travel, weddings and celebrations, wellness and Mice.
- Ensure all customer touchpoints deliver a consistent, high-quality brand experience.
- Execute various forms of marketing including social media marketing, internet marketing, content marketing, paid advertising and print/radio marketing.
- Align creative assets and messaging with evolving market trends and consumer preferences.
LEADING THE WAY
- Lead, manage, and motivate an effective team of sales professionals. Establish team sales goals and allocate key accounts to each member.
- Propose and oversee the setup of a robust sales administration system covering portfolio and database management.
EXPERIENCE & SKILLS
- 6+ years of experience in Kuwait’s Hotels Market and leading a sales team to achieve budgeted sales goals.
- Minimum 1 year in a pre-opening leadership role is an advantage.
- Advanced English & Arabic is a must.
- Proficient in MS Office and marketing software (e.g. CRM).
- Familiarity with social media and web analytics (e.g. Web Trends).
- Excellent communication skills for coordinating, as well as maintaining key account relationships.
- Strong ability to develop and execute strategic marketing and sales plans.
- Expertise in market research, account qualification, and identifying market segments.
JOINING OUR TEAM MEANS
Competitive Compensation: A rewarding package tailored to your experience.
Career Growth: Opportunities for advancement within our dynamic organisation.
Inclusive Environment: A vibrant and inclusive workplace that encourages collaboration.
#J-18808-LjbffrDirector of Sales Marketing
Posted 4 days ago
Job Viewed
Job Description
leading mixed-use sustainable and community-centric lifestyle operator
that manages and operates a diverse range of asset. At Kerten Hospitality, our strategy is built around the principal that “a
higher level of value can be created collectively,
with all stakeholders, than if created individually.” Location:
Mangaf, Kuwait ROLE IMPACT As the Director of Sales & Marketing at Ray Hotel by Cloud7, you drive the organization’s revenue growth, brand positioning, and market expansion. You will organize creative campaigns and promotional events that can make a difference for hotel’s success according to trends and guest requirements. Through strategic planning, innovative campaigns, and strong leadership, you align sales and marketing efforts to capture new opportunities, strengthen client relationships, and maximize profitability. Your role ensures the company remains competitive, visible, and trusted in its target markets, ultimately contributing to sustained business success. JOB DESCRIPTION KEY RESPONSIBILITIES: Collaborate with the General Manager and relevant parties to develop a comprehensive marketing plan. Identify market niches and segments and define tactical plans to achieve set goals and targets. Establish account qualification criteria using market research and telemarketing resources. Identify priority accounts and assign sales responsibilities to ensure optimal coverage. Coordinate with the in-house design team to come up with visuals for the marketing plan that align with customer/organization goals. Organize and oversee advertising/communication campaigns, exhibitions and promotional events. Write copy for diverse marketing distributions (brochures, press releases, website material etc.) Monitor progress of campaigns using various metrics and submit reports of performance. Collaborate with managers in preparing budgets and monitoring expenses. CONNECTION Coordinate close, frequent, and open communication with HQ Corporate Sales & Marketing and sister properties. Perform market research on target audiences to determine the best ways to reach customers and develop lasting relationships. Maintain relationships with media vendors, community businesses and publishers to ensure collaboration in promotional activities. Liaise with the different departments to align offers and packages with seasonal and strategic goals. INNOVATION Conduct market research and analysis to evaluate trends, brand awareness and competition ventures, incorporating relevant innovations into operations. Foster brand loyalty through engaging, memorable, and value-driven customer interactions and strategies. CURATION Build a strong booking strategy across FIT leisure, group travel, weddings and celebrations, wellness and Mice. Ensure all customer touchpoints deliver a consistent, high-quality brand experience. Execute various forms of marketing including social media marketing, internet marketing, content marketing, paid advertising and print/radio marketing. Align creative assets and messaging with evolving market trends and consumer preferences. LEADING THE WAY Lead, manage, and motivate an effective team of sales professionals. Establish team sales goals and allocate key accounts to each member. Propose and oversee the setup of a robust sales administration system covering portfolio and database management. EXPERIENCE & SKILLS 6+ years of experience in Kuwait’s Hotels Market and leading a sales team to achieve budgeted sales goals. Minimum 1 year in a pre-opening leadership role is an advantage. Advanced English & Arabic is a must. Proficient in MS Office and marketing software (e.g. CRM). Familiarity with social media and web analytics (e.g. Web Trends). Excellent communication skills for coordinating, as well as maintaining key account relationships. Strong ability to develop and execute strategic marketing and sales plans. Expertise in market research, account qualification, and identifying market segments. JOINING OUR TEAM MEANS Competitive Compensation:
A rewarding package tailored to your experience. Career Growth:
Opportunities for advancement within our dynamic organisation. Inclusive Environment:
A vibrant and inclusive workplace that encourages collaboration.
#J-18808-Ljbffr
Assistant Director of sales & Marketing
Posted 1 day ago
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Job Description
**A little taste of your day-to-day:**
Every day is different, but you'll mostly be:
Assisting in the creation and execution of the annual sales & marketing strategy to achieve revenue goals across rooms, F&B, events, and other outlets.
Leading, coaching, and motivating the sales & marketing team to deliver strong results while fostering a culture of collaboration and performance.
Building and maintaining strong relationships with key accounts, government entities, corporate clients, and travel partners.
Leveraging your **local market knowledge, strong connections, and networks in Kuwait** to capture new business opportunities and strengthen our positioning.
Analyzing competitor activity, market trends, and performance reports to identify new growth areas.
Coordinating with Marketing, PR, and Digital teams to enhance the hotel's visibility and campaigns, ensuring alignment with IHG brand standards.
Partnering with Revenue, Operations, and Finance to optimize pricing, promotions, and distribution strategies.
Representing the hotel at trade shows, exhibitions, and community events to build brand recognition.
Preparing performance forecasts, sales reports, and presentations for senior management.
**What we need from you:**
Candidate **must be currently based in Kuwait** with proven **connections and networks in the local market.**
Bachelor's degree in Business Administration, Marketing, or Hospitality Management.
5-7 years of progressive Sales & Marketing experience within luxury or 5-star hotels, including at least 2 years in a managerial or assistant director role.
Strong leadership and people management skills.
Proven track record of meeting sales targets and driving revenue growth.
Excellent communication, negotiation, and presentation skills.
Strong understanding of digital marketing, branding, and business development.
Fluency in English required; Arabic is an advantage.
Flexibility to travel and attend events as needed.
**What you can expect from us:**
A supportive workplace where you can grow and thrive within IHG's global network.
Professional development, international exposure, and career progression opportunities.
Competitive salary with performance-based incentives and a comprehensive benefits package.
The chance to be part of a culture that values **True Hospitality for Good** - for our guests, colleagues, and the community.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
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Brand Manager
Posted 3 days ago
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Job Description
The Brand Manager in the fashion industry is pivotal in establishing and promoting the brand's identity across various branches and boutiques. This role involves not only strategizing marketing initiatives but also ensuring seamless operations that connect with factories and enhance customer service. The Brand Manager will oversee the entire operation of fashion boutiques, ensuring that the brand's vision is consistently represented while meeting customer expectations. This position requires a blend of creativity, operational acumen, and strong communication skills to effectively manage relationships with suppliers and customers alike.
Responsibilities:
- Develop and execute brand strategies tailored to the fashion industry to enhance market presence.
- Oversee the operations of multiple branches, ensuring consistent brand representation.
- Establish and maintain strong relationships with factories to ensure product quality and timely delivery.
- Implement customer service protocols that enhance the shopping experience in boutiques.
- Conduct market analysis to identify trends and consumer preferences in the fashion sector.
- Coordinate marketing campaigns that align with seasonal fashion trends and brand objectives.
- Manage inventory and supply chain operations to optimize product availability.
- Monitor and analyze brand performance metrics to inform strategic decisions.
- Lead training sessions for boutique staff to ensure alignment with brand values and customer service excellence.
- Collaborate with design and merchandising teams to ensure product offerings meet market demands.
Preferred Candidate:
- Proven experience in brand management within the fashion industry.
- Strong operational and project management skills.
- Excellent communication and relationship-building abilities.
- Creative thinker with a passion for fashion and marketing.
- Ability to analyze market trends and adapt strategies accordingly.
- Experience in managing customer service operations.
- Strong negotiation skills with suppliers and partners.
- Ability to work collaboratively in a dynamic environment.
- Familiarity with digital marketing and e-commerce platforms.
- Detail-oriented with strong organizational skills.
Skills
- Brand strategy development in fashion
- Operational management of retail branches
- Customer service excellence
- Market research and trend analysis
- Strong communication and negotiation skills
- Inventory and supply chain management
- Creative marketing campaign execution
- Collaboration with design teams
- Proficiency in digital marketing tools
- Adaptability to fashion industry trends
Brand Manager
Posted 10 days ago
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Job Description
#J-18808-Ljbffr
Brand Manager
Posted today
Job Viewed
Job Description
Brand Manager - FMCG (Food)
Company Industry
FMCG
Job Location
Kuwait
Nationality
All Arab nationals
Job Application (with CV)
**Report To**: Marketing Manager - Food
**Key Responsibilities**
Brand Management Activities
- Evaluate all Food Brands and select the appropriate Brands based on the following criteria: cost, terms, service level, time in transit (cost of interest and necessary inventory level), quality and lead times on a continual basis.
- Establish the appropriate Recommended Retail Prices (RRP) for the respective Food Brands to attain the budgeted gross profit margins and meet the business requirements of the company.
- Collaborate with Hypermarket and COOP partners and respective Food Brands to establish and continuously evolve the company Food Brands core item mix and seasonal product offerings.
- Oversee the company’s respective Food Brands supply chain and distribution, including partnering with internal and external distribution partners, optimizing distribution, and leveraging costs to ensure consistent availability and pricing of all products.
- Implement daily/weekly cost management and retail changes when deemed necessary.
- Work with purchasing teams to coordinate the company’s Food Brands pricing in shared markets to ensure competitive retail pricing in all Trade Channels.
- Develop and execute the company’s promotional strategies while working with the Hypermarkets, COOPs and respective Food Brands to negotiate promotional allowances, schedule events, and evaluate promotion performance.
- Minimize the company’s Food Brands sales return and short expiry goods by working with the Food Sales Team and planning Promotions for overstocked and near expiry items and avoiding overstocking the points of sales.
- Identify, evaluate and bring to market new products under the respective Food Brands that meet the needs of the Sales Channels standards and the company’s business objectives.
- Ensure achievement of going in gross (GIG) margin rate targets by Food Brands as per the company’s budget requirements.
- Collaborate with operations to interpret financial and operational performance to identify business risks and opportunities and ensure margin targets by Food Brands are achieved.
- Maintain comprehensive knowledge of and ensure compliance with relevant regulatory rules and standards.
- Integrate processes and systems to optimize accuracy, efficiency, inventory productivity, space utilization, and profitability for company Food Brands.
- Ensure all necessary tasks are conducted on a monthly basis to ensure Gross Profit Margins are met for each period and alignment of the same with company’s business requirements.
- Develop and implement strategic marketing plans including advertising, in-store specials, promotional, and special buys.
- Perform Brand assessments on the respective Food Brands and implement necessary changes as outlined in the plan and use analysis to ensure bad performing SKUs are replaced.
- Ensure Brand plans are created once a year with the chosen Brand Partners, outlining strategies, and goals that meet the overall strategy of the company and include the major financial performance goals including profitable sales, costing, pricing, and assortment.
- Set the initial sales, gross margin, and inventory forecasts used in developing the final operating budget for the respective Food Brand.
- Ensure plans in place to meet monthly budgets as outlined through retail management, Brand rebates, and markdown management, ensuring alignment of the same with the business requirements.
- Ensure development of merchandise plan and all business metrics within the Stores.
- Collaborate with Sales Channel partners to build and execute an effective Brand Strategy, review schedules; analyse SKU rationalization data to identify Brand needs, and work with the Brands and to maintain an optimum product mix.
- Collaborate with both Hypermarket and COOP Space Planners to incorporate centrally planned product mix into planograms and merchandising planners.
- Develop weekly and/or bi-weekly department merchandising plans.
- Collaborate with the company’s Purchasing, Operations, and Marketing teams to develop materials and communications that consistently deliver clear and efficient direction to all partners and Customers.
- Promote cooperative and mutually beneficial relationships with all stakeholders. Manage and execute the company’s ideal in a positive, constructive manner to ensure rapid acceptance of new ways of doing business.
- Provide quick response to feedback and adjustment to programs, as needed, to best serve customers and store operators.
- Perform ad-hoc and other duties related to the job as assigned by the Direct Manager.
Strategy Formulation
- Oversee all aspects of the company’s Food Brand Management. Develop strategies and execute plans that position the company with the Hypermarket and COOP customers as a trusted and leading brand d