60 Brand Manager jobs in Kuwait

Brand Manager

confidential

Posted 5 days ago

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Job Description

The Brand Manager in the fashion industry is pivotal in establishing and promoting the brand's identity across various branches and boutiques. This role involves not only strategizing marketing initiatives but also ensuring seamless operations that connect with factories and enhance customer service. The Brand Manager will oversee the entire operation of fashion boutiques, ensuring that the brand's vision is consistently represented while meeting customer expectations. This position requires a blend of creativity, operational acumen, and strong communication skills to effectively manage relationships with suppliers and customers alike.

Responsibilities:

  1. Develop and execute brand strategies tailored to the fashion industry to enhance market presence.
  2. Oversee the operations of multiple branches, ensuring consistent brand representation.
  3. Establish and maintain strong relationships with factories to ensure product quality and timely delivery.
  4. Implement customer service protocols that enhance the shopping experience in boutiques.
  5. Conduct market analysis to identify trends and consumer preferences in the fashion sector.
  6. Coordinate marketing campaigns that align with seasonal fashion trends and brand objectives.
  7. Manage inventory and supply chain operations to optimize product availability.
  8. Monitor and analyze brand performance metrics to inform strategic decisions.
  9. Lead training sessions for boutique staff to ensure alignment with brand values and customer service excellence.
  10. Collaborate with design and merchandising teams to ensure product offerings meet market demands.

Preferred Candidate:

  1. Proven experience in brand management within the fashion industry.
  2. Strong operational and project management skills.
  3. Excellent communication and relationship-building abilities.
  4. Creative thinker with a passion for fashion and marketing.
  5. Ability to analyze market trends and adapt strategies accordingly.
  6. Experience in managing customer service operations.
  7. Strong negotiation skills with suppliers and partners.
  8. Ability to work collaboratively in a dynamic environment.
  9. Familiarity with digital marketing and e-commerce platforms.
  10. Detail-oriented with strong organizational skills.

Skills

  • Brand strategy development in fashion
  • Operational management of retail branches
  • Customer service excellence
  • Market research and trend analysis
  • Strong communication and negotiation skills
  • Inventory and supply chain management
  • Creative marketing campaign execution
  • Collaboration with design teams
  • Proficiency in digital marketing tools
  • Adaptability to fashion industry trends
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Brand Manager

Hawalli, Hawalli confidential

Posted 12 days ago

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Job Description

The Brand Manager in the fashion industry is pivotal in establishing and promoting the brand's identity across various branches and boutiques. This role involves not only strategizing marketing initiatives but also ensuring seamless operations that connect with factories and enhance customer service. The Brand Manager will oversee the entire operation of fashion boutiques, ensuring that the brand's vision is consistently represented while meeting customer expectations. This position requires a blend of creativity, operational acumen, and strong communication skills to effectively manage relationships with suppliers and customers alike. Responsibilities: Develop and execute brand strategies tailored to the fashion industry to enhance market presence. Oversee the operations of multiple branches, ensuring consistent brand representation. Establish and maintain strong relationships with factories to ensure product quality and timely delivery. Implement customer service protocols that enhance the shopping experience in boutiques. Conduct market analysis to identify trends and consumer preferences in the fashion sector. Coordinate marketing campaigns that align with seasonal fashion trends and brand objectives. Manage inventory and supply chain operations to optimize product availability. Monitor and analyze brand performance metrics to inform strategic decisions. Lead training sessions for boutique staff to ensure alignment with brand values and customer service excellence. Collaborate with design and merchandising teams to ensure product offerings meet market demands. Preferred Candidate: Proven experience in brand management within the fashion industry. Strong operational and project management skills. Excellent communication and relationship-building abilities. Creative thinker with a passion for fashion and marketing. Ability to analyze market trends and adapt strategies accordingly. Experience in managing customer service operations. Strong negotiation skills with suppliers and partners. Ability to work collaboratively in a dynamic environment. Familiarity with digital marketing and e-commerce platforms. Detail-oriented with strong organizational skills. Skills Brand strategy development in fashion Operational management of retail branches Customer service excellence Market research and trend analysis Strong communication and negotiation skills Inventory and supply chain management Creative marketing campaign execution Collaboration with design teams Proficiency in digital marketing tools Adaptability to fashion industry trends

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Brand Manager-Kuwait

Top Notch Consultancy

Posted 4 days ago

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Job Description

About the job Brand Manager-Kuwait

Our client, a leading FMCG company based in Kuwait, is seeking a dynamic Brand Manager to lead the development and implementation of marketing plans and brand-building initiatives that foster consumer loyalty. The ideal candidate will bring strong experience in brand management within the FMCG sector, along with a strategic mindset and a results-oriented approach aligned with market dynamics and consumer insights.



Responsibilities:





  • Develop and implement marketing plans and brand building initiatives that create loyalty for the product/brand in line with the companys vision and strategy.





  • Develop brand communication which effectively reflects the brand objectives to build brand equity.





  • Provide brand direction to develop and execute product/brand marketing programs to build brand awareness and increase sales.





  • Develop brand strategies based on consumer insights from consumer research and trackers for Kuwait and international markets to improve brand health.





  • Review market research to anticipate competition, monitor competitors activities and market trends, and translate consumer attitudes into new branding directions.





  • Communicate brand strategies to marketing communications, sales, and other departments.





  • Coordinate and align brand strategy with corporate marketing plan.





  • Coordinate with marketing support department to develop advertising and promotional programs, pricing, positioning, and packaging.





  • Assess and develop brand names to differentiate product.





  • Monitor, plan, and coordinate product launches.





  • Guide creation of product portfolio.





  • Evaluate and analyze program results and present recommendations for changes in brand strategy.





  • Manage and launch Brands NPD/ Brand Initiatives in order to introduce new products that meet consumer needs and create market differentiation.





  • Improve and manage internal coordination with important departments for timely execution of brand plans and actions.





  • Conduct consumer research whenever required based on brand issues and opportunities.





  • Regularly analyze all brand trackers to identify brand issues and opportunities.





  • Implement price revisions to meet agreed gross margin targets of relevant stock keeping units.





  • Create and implement annual brand plans and activities in order to meet the short- and long-term brand objectives.





Qualifications:





  • MBA in Marketing preferred.





  • At least 8 full years of marketing/brand building of FMCG products is mandatory.





  • Languages: English; knowledge of Arabic will be an advantage.





  • Computer: MS Office.





  • Understanding of marketing principles and brand building elements, analytical, influencing & negotiation, execution, business orientation.





  • Product Communication, Brand Communication, Consumer Service, Technical Reporting, Fact Finding Techniques, Teamwork Techniques, Cooperation & Coordination, Innovation Techniques.







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Brand Manager-Kuwait

Kuwait City, Al Kuwayt Top Notch Consultancy

Posted 3 days ago

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Job Description

About the job Brand Manager-Kuwait

Our client, a leading FMCG company based in Kuwait,

is seeking a dynamic Brand Manager to lead the development and implementation of marketing plans and brand-building initiatives that foster consumer loyalty. The ideal candidate will bring strong experience in brand management within the FMCG sector, along with a strategic mindset and a results-oriented approach aligned with market dynamics and consumer insights.

Responsibilities:

Develop and implement marketing plans and brand building initiatives that create loyalty for the product/brand in line with the companys vision and strategy.

Develop brand communication which effectively reflects the brand objectives to build brand equity.

Provide brand direction to develop and execute product/brand marketing programs to build brand awareness and increase sales.

Develop brand strategies based on consumer insights from consumer research and trackers for Kuwait and international markets to improve brand health.

Review market research to anticipate competition, monitor competitors activities and market trends, and translate consumer attitudes into new branding directions.

Communicate brand strategies to marketing communications, sales, and other departments.

Coordinate and align brand strategy with corporate marketing plan.

Coordinate with marketing support department to develop advertising and promotional programs, pricing, positioning, and packaging.

Assess and develop brand names to differentiate product.

Monitor, plan, and coordinate product launches.

Guide creation of product portfolio.

Evaluate and analyze program results and present recommendations for changes in brand strategy.

Manage and launch Brands NPD/ Brand Initiatives in order to introduce new products that meet consumer needs and create market differentiation.

Improve and manage internal coordination with important departments for timely execution of brand plans and actions.

Conduct consumer research whenever required based on brand issues and opportunities.

Regularly analyze all brand trackers to identify brand issues and opportunities.

Implement price revisions to meet agreed gross margin targets of relevant stock keeping units.

Create and implement annual brand plans and activities in order to meet the short- and long-term brand objectives.

Qualifications:

MBA in Marketing preferred.

At least 8 full years of marketing/brand building of FMCG products is mandatory.

Languages: English; knowledge of Arabic will be an advantage.

Computer: MS Office.

Understanding of marketing principles and brand building elements, analytical, influencing & negotiation, execution, business orientation.

Product Communication, Brand Communication, Consumer Service, Technical Reporting, Fact Finding Techniques, Teamwork Techniques, Cooperation & Coordination, Innovation Techniques.

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Director, Marketing Communications

Kuwait City, Al Kuwayt Ooredoo Qatar

Posted 16 days ago

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Job Description

VAC9651 - Director, Marketing Communications

Field:

Marketing

Contract Type:

Full Time - Permanent

Location:

Closing Date:

31-Jul-2025

The Company

Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world.

We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers.

In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of.

Ooredoo's future is bright, and you can be part of our ongoing success.

The Purpose

Develop and implement global marketing communications plans that drive the demand for company products and brand. Responsible for the overall management of the Company’s marketing Communications department, accomplish with advertising to create and execution of external communication and advertising and sustain dependability in the use and layout of corporate image, build brand identity across all the departments and provide a recognizable corporate image.

Key Accountabilties & Responsiblities

Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.

Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment.

Ensure new communication campaigns and programs are aimed at reaching sales targets.

Manage brand delivery and consistency across all markets for all product lines.

Build and manage the corporate communications budget.

Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget.

Supervise advertising campaigns for advertising agencies, media firms or companies that have their own advertising departments.

Typically, they work in conjunction with a variety of departments, such as sales and finance, as well as creative staff, to create a campaign that meets the client or company's expectations.

Responsible for marketing and publicizing goods or services within a company.

Performs research to find target audience, holds focus groups, outlines goals, develops concepts, creates storyboards, approves copywriting, and sets budgets for ad campaignsLead the creative development of quarterly brand themes that convey the brand point-of-view, and business targets for the quarter.

Develop and direct measurable multi-channel, cross-channel, channel-specific, product, promotional, and cause-related marketing programs that tie back to brand strategy and business goals.

Responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers.

To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace.

They also regularly meet with clients and senior management, and they oversee a team of junior marketers.Lead the social media team and strategy for Ooredoo Kuwait

Determine the best social media tactics to have the maximum coverage for Ooredoo Kuwait image, products, sponsorships and campaigns

Provide guidance and direction to the social media team to cover all social media channels 24 hours a dayProactively take responsibility for self improvement by staying well-informed of developments, knowledge and innovations in relevant field of expertise.

Other duties as directed by supervisor or other superiors.

Work to improve employee performance through personal coaching and identifying training and development needs.

Ensure Individual Development Plans (IDP) are completed for all staff in accordance with Ooredoo Telecom policy.

Conduct annual performance appraisals (Performance Management System) and ensure objectives set are monitored and achieved.

Qualifications

Bachelor degree in Mass Communication, Media, Advertising or related discipline and appropriate registration with a recognised professional institute

Qualification in Digital marketing is an added advantage

Requirements

8-9 required years of experience in advertising or promotional activities in the telecommunications sector

3+ year’s management experience.

Strong knowledge of the Kuwaiti advertising and media sector

Creative flair and excellent presentation skills

Ability to understand and execute the measurement of results and act appropriately to improve efforts

Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities

Good knowledge of MS Office applications like Excel, Word etc.

Demonstrated knowledge in the following required:

- Strong Analytical skills

- Strong interpersonal communication skills

- Media planning, Search engine environment, and optimization tools and techniques

Note: you will be required to attach the following: #J-18808-Ljbffr
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Director, Marketing Communications

Kuwait City, Al Kuwayt Ooredoo Qatar

Posted 16 days ago

Job Viewed

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Job Description

VAC9651 - Director, Marketing Communications

Field: Marketing Contract Type: Full Time - Permanent Location: Closing Date: 31-Jul-2025 The Company

Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world. We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers. In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of. Ooredoo's future is bright, and you can be part of our ongoing success. The Purpose

Develop and implement global marketing communications plans that drive the demand for company products and brand. Responsible for the overall management of the Company’s marketing Communications department, accomplish with advertising to create and execution of external communication and advertising and sustain dependability in the use and layout of corporate image, build brand identity across all the departments and provide a recognizable corporate image. Key Accountabilties & Responsiblities

Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events. Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment. Ensure new communication campaigns and programs are aimed at reaching sales targets. Manage brand delivery and consistency across all markets for all product lines. Build and manage the corporate communications budget. Actively lead, build and manage the Corporate Communications team including graphics designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget. Supervise advertising campaigns for advertising agencies, media firms or companies that have their own advertising departments. Typically, they work in conjunction with a variety of departments, such as sales and finance, as well as creative staff, to create a campaign that meets the client or company's expectations. Responsible for marketing and publicizing goods or services within a company. Performs research to find target audience, holds focus groups, outlines goals, develops concepts, creates storyboards, approves copywriting, and sets budgets for ad campaignsLead the creative development of quarterly brand themes that convey the brand point-of-view, and business targets for the quarter. Develop and direct measurable multi-channel, cross-channel, channel-specific, product, promotional, and cause-related marketing programs that tie back to brand strategy and business goals. Responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers. To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. They also regularly meet with clients and senior management, and they oversee a team of junior marketers.Lead the social media team and strategy for Ooredoo Kuwait Determine the best social media tactics to have the maximum coverage for Ooredoo Kuwait image, products, sponsorships and campaigns Provide guidance and direction to the social media team to cover all social media channels 24 hours a dayProactively take responsibility for self improvement by staying well-informed of developments, knowledge and innovations in relevant field of expertise. Other duties as directed by supervisor or other superiors. Work to improve employee performance through personal coaching and identifying training and development needs. Ensure Individual Development Plans (IDP) are completed for all staff in accordance with Ooredoo Telecom policy. Conduct annual performance appraisals (Performance Management System) and ensure objectives set are monitored and achieved. Qualifications

Bachelor degree in Mass Communication, Media, Advertising or related discipline and appropriate registration with a recognised professional institute Qualification in Digital marketing is an added advantage Requirements

8-9 required years of experience in advertising or promotional activities in the telecommunications sector 3+ year’s management experience. Strong knowledge of the Kuwaiti advertising and media sector Creative flair and excellent presentation skills Ability to understand and execute the measurement of results and act appropriately to improve efforts Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities Good knowledge of MS Office applications like Excel, Word etc. Demonstrated knowledge in the following required: - Strong Analytical skills - Strong interpersonal communication skills - Media planning, Search engine environment, and optimization tools and techniques Note: you will be required to attach the following: #J-18808-Ljbffr
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Manager of Marketing Communications

Farwaniya Hilton

Posted 5 days ago

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Job Description

A Marketing Manager, is responsible for the overall creative service, Public Relations/Ad, and web/E-marketing of our company.
**What will I be doing?**
As Manager of Marketing Communications, you will be responsible for performing the following tasks to the highest standards:
+ Deliver creative service as requested by all departments, including sales, marketing, owner services and contracts, while staying aligned with the most updated brand guidelines and legal requirements
+ Plan and execute print/web/online collateral and marketing strategies
+ Communicate/negotiate with vendors
+ Create and execute a strategic and comprehensive advertising and public relations plan, including media planning as well as creative/visuals
+ Communicate with other managers/divisions to create and execute effective advertising and public relations plans
+ Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations
+ Make the timeshare owners' newsletter (quarterly) as well as internal communications materials
+ Supervise a Marketing Communications coordinator
**What are we looking for?**
Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values. Specifically, we look for demonstration of these Values:
+ Hospitality - We're passionate about delivering exceptional guest experiences.
+ Integrity - We do the right thing, all the time.
+ Leadership - We're leaders in our industry and in our communities.
+ Teamwork - We're team players in everything we do.
+ Ownership - We're the owners of our actions and decisions.
+ Now - We operate with a sense of urgency and discipline
In addition, we look for the demonstration of the following key attributes:
+ Quality
+ Productivity
+ Dependability
+ Customer Focus
+ Adaptability
**What will it be like to work for Hilton?**
Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands ( . Our vision "to fill the earth with the light and warmth of hospitality" unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!
**Job:** _Sales and Marketing_
**Title:** _Manager of Marketing Communications_
**Location:** _null_
**Requisition ID:** _HOT0BVDT_
**EOE/AA/Disabled/Veterans**
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Director of Marketing and Communications

AIU

Posted today

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Job Description

**Director of Marketing and Communications**

American International University
- Overseeing marketing department.
- Evaluating and developing our marketing strategy and marketing plan.
- Planning, directing, and coordinating marketing efforts.
- Communicating the marketing plan via reports to AIU Management and Board.
- Researching demand for our products and services.
- Competitor research.
- Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
- Identifying potential customers.
- Developing promotions with advertising managers.
- Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
- Compiling lists describing our offerings.
- Developing and managing advertising campaigns.
- Building brand awareness and positioning.
- Supporting sales and lead generation efforts.
- Coordinating marketing projects from start to finish.
- Organizing company conferences, trade shows, and major events.
- Overseeing social media marketing strategy and content marketing.

Experience and Education:

- Bachelor's degree in Business Management or any related course in Marketing or Business.
- At least 2 years of experiences in the same capacity

**About American International University**:
AIU is a new institution of higher education in Kuwait with the first student cohort admitted in fall 2019. It is a private, co-educational institution offering undergraduate degrees based on the American model of higher education. Through its educational programs, the College serves the intellectual, cultural, and personal growth of all members of its community. AIU’s offers degree programs in Engineering, Architecture, and Design, and Business Administration where the language of instruction is English.
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Product Marketing Manager

Ahmadi canonical

Posted 11 days ago

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Job Description

workfromhome

Bachelor of Business Administration (Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Location: This role will be based remotely in the EMEA region

Why You'll Love This Role

You will own the IoT GTM strategy: Developing and executing marketing plans that drive awareness and adoption of Canonical's IoT solutions.

You will tell compelling stories: Crafting clear, technical, and business-oriented messaging that resonates with developers, engineers, and decision-makers in the IoT space.

You will work at the cutting edge: Helping enterprises modernize their IoT devices, from industrial automation to automotive, robotics, medical, and consumer electronics.

You will collaborate with the best: Partnering with product, sales, regional marketing, communication, and alliances teams to position Canonical's IoT solutions for growth.

As a Product Marketing Manager, you will:
  • Develop and execute go-to-market (GTM) strategies for a range of IoT products.
  • Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
  • Lead content planning with product managers from website copy to whitepapers, blogs, and sales enablement materials.
  • Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
  • Launch new products and features, leading cross-functional teams to drive awareness and adoption.
  • Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
  • Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
  • Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.
What Canonical Offers

Your base pay will depend on various factors including your geographical location, level of experience, knowledge, and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses based on revenue or utilization. Our compensation philosophy is to ensure equity right across our global workforce.

In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.

  • Fully remote working environment - we've been working remotely since 2004!
  • Personal learning and development budget of 2,000 USD per annum
  • Annual compensation review
  • Recognition rewards
  • Annual holiday leave
  • Employee Assistance Programme
  • Opportunity to travel to new locations to meet colleagues at sprints
  • Priority Pass for travel and travel upgrades for long haul company events
Company Industry
  • IT - Software Services
Department / Functional Area
  • Marketing
  • Brand Management
  • Marketing Research
  • Digital Marketing
Keywords
  • Product Marketing Manager
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Product Marketing Manager

Canonical

Posted 11 days ago

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Job Description

workfromhome

Join to apply for the Product Marketing Manager role at Canonical

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2 days ago Be among the first 25 applicants

Join to apply for the Product Marketing Manager role at Canonical

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.

The company is founder-led, profitable, and growing

Product Marketing Manager

Location: EMEA - Remote

At Canonical, the product marketing team is not just marketing products—we're building the best Go-To-Market (GTM) engine in the open source world. Our mission is to take the power of open source innovation and bring it to businesses everywhere, from the data center to the edge. We're growing fast and looking for a Product Marketing Manager (PMM) to join our team—someone who loves technology, thrives in fast-paced environments, and wants to make a global impact.

This is a hands-on, multi-disciplinary, and dynamic position, requiring close collaboration with the Product, engineering, content, Sales, and other Marketing teams. The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of GTM campaigns, collaboration, learning, curiosity, and a drive to always improve oneself / the team / the organisation. They love solving problems, getting hands-on, experimenting, measuring, and using automation to make daily life easier.

Why You'll Love This Role

You'll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike.

You'll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life.

You'll get creative, crafting compelling advertising, launch plans, and campaigns that make our products stand out in a competitive landscape.

You'll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement.

You'll be part of a truly global team, working with colleagues in over 85 countries in a fully remote, high-performance environment.

As a product marketing manager, you will:

  • Develop and execute go-to-market (GTM) strategies for a range of products.
  • Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
  • Lead content planning with product managers —from website copy to whitepapers, blogs, and sales enablement materials.
  • Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
  • Launch new products and features, leading cross-functional teams to drive awareness and adoption.
  • Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
  • Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
  • Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.

What we are looking for in you

  • A passion for technology and open source—you get excited about innovation, software, and community-driven development.
  • Strong storytelling skills—you know how to craft messaging that resonates with both technical and business audiences.
  • Growth mindset—someone who thrives on experimentation, learning, and continuous improvement.
  • Excellent communication skills, both written and verbal.

Nice-to-have skills

  • Data-driven mindset, using insights to refine strategies and improve performance.
  • Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
  • Experience with demand generation, understanding how to translate GTM strategies into pipeline growth.
  • Comfort working cross-functionally with product, sales, partners, and marketing teams.

What we offer you

Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.

In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.

  • Fully remote working environment - we've been working remotely since 2004!
  • Personal learning and development budget of 2,000USD per annum
  • Annual compensation review
  • Recognition rewards
  • Annual holiday leave
  • Parental Leave
  • Employee Assistance Programme
  • Opportunity to travel to new locations to meet colleagues at 'sprints'
  • Priority Pass for travel and travel upgrades for long haul company events

About Canonical

Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.

Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.

Canonical is an equal opportunity employer

We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.

Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales
  • Industries Software Development

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  12. restaurant Catering
  13. volunteer_activism Charity & Voluntary
  14. science Chemical Engineering
  15. child_friendly Childcare
  16. foundation Civil Engineering
  17. clean_hands Cleaning & Sanitation
  18. diversity_3 Community & Social Care
  19. construction Construction
  20. brush Creative & Digital
  21. currency_bitcoin Crypto & Blockchain
  22. support_agent Customer Service & Helpdesk
  23. medical_services Dental
  24. medical_services Driving & Transport
  25. medical_services E Commerce & Social Media
  26. school Education & Teaching
  27. electrical_services Electrical Engineering
  28. bolt Energy
  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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