49 Marketing Manager Al Mulla Group jobs in Kuwait

VAC9535 - Specialist Digital Marketing and Transformation
FASTtelco Subsidiary of Ooredoo Kuwait
Field: B2B
Contract Type: Full Time - Permanent
Location: Kuwait - Kuwait City
Closing date: 28-Feb-2025

The Company:
Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world by 2020.

We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers.

In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of.

Ooredoo's future is bright, and you can be part of our ongoing success.

The Role:
Strategically integrate digital technologies across an organization, enhance business processes, and drive digital excellence. They lead cross-functional teams, advise senior management, and ensure compliance with data protection regulations and cybersecurity practices.

Key Accountabilities and Activities:

• Process Mapping: Create detailed process maps to visualize workflows, pain points, and dependencies.

• Root Cause Analysis: Identify underlying issues causing inefficiencies.

• Benchmarking: Compare existing processes with industry best practices.

• Segmentation Strategy: Define target audience segments for personalized digital campaigns.

• Content Strategy: Develop content plans for various digital channels (website, social media, email).

• Channel Selection: Choose the most effective digital channels (e.g., SEO, SEM, social media) based on business goals.

• Project Management: Use agile methodologies to manage digital projects.

• Collaboration Tools: Implement tools (e.g., Slack, Trello) for seamless team communication.

• Conflict Resolution: Address conflicts and ensure alignment among team members.

• Change Communication: Craft clear and persuasive messages about digital initiatives.

• Training Programs: Develop training modules for employees adopting new digital tools.

• Champion Network: Identify change champions within the organization.

• Analytics Setup: Configure tools like Google Analytics to track website performance.

• Conversion Rate Optimization (CRO): Optimize landing pages and user flows.

• A/B Testing: Conduct experiments to improve digital campaign effectiveness.

• Privacy Policies: Draft and update privacy policies in line with regulations.

• Security Audits: Regularly assess digital assets for vulnerabilities.

• Legal Consultation: Collaborate with legal teams on compliance matters.

Qualifications:

• Bachelor's degree in business or technology.

• Extensive experience in developing managed service offerings and managing vendor partnerships, preferably within the telecommunications or technology industry.

• Strong negotiation, contract management, and vendor relationship management skills.

• Exceptional analytical and strategic thinking abilities.

• Excellent communication, presentation, and collaboration skills.

• Deep understanding of B2B customer needs.

• 1-2+ years of Experience.

• Fluent in spoken and written English and Arabic.

• Numerate with a clear understanding of delivering on financial results.

• Possess a strong performance- and results orientation.

• Able to apply high-level analytical and creative problem-solving skills.

• Strong analytical thinking.

Note: you will be required to attach the following:
1. Resume / CV

ordable/ is an e-commerce enabler that allows merchants to quickly accept and fulfill customer orders.

In 2018, a home business owner selling baked goods was on the verge of closing her business to pursue other career goals overseas. Instead, a small team came together to build a solution that allowed her to fully operate from abroad. Quickly, she began merchandising her items online through social channels, accepting orders directly on her own website, processing payments, and dispatching deliveries direct to her customers. By the end of 2018, she grew her business 20-fold, all whilst working remotely. ordable/ was born out of the technology built for business owners with a need to grow.

We are seeking a Digital Advertising Specialist to join our growing team in Kuwait. This role combines expertise in digital advertising strategy, account management, and sales to drive the growth of our advertiser portfolio. You will manage relationships with clients, strategize and implement impactful ad campaigns, and ensure their businesses thrive on our platform.

If you’re passionate about e-commerce, performance marketing, and building lasting client relationships, this is your opportunity to make a meaningful impact.

• Client Acquisition & Relationship Management:
  • Drive a healthy pipeline of prospective clients and onboard new advertisers to the ordable/ platform.
  • Build and maintain strong relationships with advertisers, understanding their business goals and delivering tailored ad strategies.
  • Proactively identify upselling and cross-selling opportunities to grow client accounts.
• Advertising Campaign Management:
  • Develop, execute, and optimize performance-driven advertising campaigns across digital platforms (e.g., Meta, Google, etc.).
  • Set up and manage conversion tracking, pixel implementation, and event tracking to ensure accurate campaign measurement.
  • Conduct A/B tests on ad copy, visuals, and targeting to maximize ROAS and campaign performance.
• Analytics & Reporting:
  • Monitor campaign performance, analyze key metrics (ROI, CTR, conversion rates), and provide actionable insights for continuous improvement.
  • Report progress and outcomes to internal teams and clients, aligning efforts with overall business objectives.
• Negotiate and close deals with prospective clients, ensuring revenue targets are met or exceeded.
• Communicate revenue progress to the team and provide regular updates on sales performance.
• Market Research & Innovation:
  • Research market trends, competitor strategies, and target audience behaviors to stay ahead of industry changes.
  • Leverage the latest tools, technologies, and trends to maintain a competitive edge in digital advertising.

• Proficiency in English and Arabic (spoken and written).
• 0-2 years of experience in account management, digital advertising, or a similar role.
• Proven ability to manage multiple projects and prioritize effectively in a fast-paced environment.
• Hands-on experience with ad platforms such as Meta Ads Manager, Google Ads, and analytics tools.
• Strong negotiation, persuasion, and sales skills, with a track record of achieving revenue targets.
• A self-starter with a growth mindset, eager to learn, innovate, and excel in a dynamic environment.

• Work at a fast-growing e-commerce enabler with an innovative culture.
• Collaborate with a talented, diverse team committed to customer success.
• Be part of a mission-driven company that empowers businesses to thrive.

Responsibilities

1- Business Strategy & Market Growth:

• Develop and execute a comprehensive marketing strategy to drive brand awareness, customer demand and market share.
• Analyze market trends, customer insights, and competitive positioning to inform business decisions.
• Align company objectives with principal brand strategies to ensure synergy in market execution.
• Develop end to end customer journey mapping and enriching all touch point across retail sales, ecommerce and service.

2- Marketing & Brand Management:

• Develop and implement comprehensive marketing strategies to enhance brand positioning and sales performance.
• Provide regular market feedback and insights to the principal to refine product and marketing strategies.
• Collaborate with the principal on marketing initiatives including advertising, promotional campaigns, and digital presence to ensure brand consistency across all channels.

3- Retail & Channel Marketing:

• Coordinate with retailers and distribution partners to enhance product visibility and drive joint marketing efforts.
• Ensure high visibility of key products through strategic marketing placement.

4- Digital & Social Media Marketing:

• Oversee digital marketing initiatives, including SEO, paid media, and performance marketing campaigns.
• Manage brand presence across social media platforms and drive audience engagement and loyalty.

5- Team Leadership & Performance Management:

• Lead, mentor and develop marketing teams to drive departmental success.
• Foster a high-performance culture through mentorship, training, and development initiatives.

6- Market Research & Performance Analysis:

• Conduct market research to identify opportunities, emerging trends, customer preferences, and competitive positioning.
• Analyze marketing and sales performance metrics and provide insights for continuous improvement.
• Prepare reports on campaign ROI, effectiveness, sales & business performance, and market trends.

7- Budget & Vendor Management:

• Manage marketing budgets to ensure cost-effective execution of strategies.

8- Operational Excellence:

• Continuous process improvement aiming to decrease costs, exceed customer expectation, meet KPIs and increase profitability.

9- Reporting & Communication:

• Monitor sales volume, revenues, and costs against forecasts. Adjust plans to improve the sales performance of the product/service.
• Communicate effectively with internal departments and external stakeholders, including principal brands, retailers, and media partners.

Educational Qualification

• Bachelor’s degree in business, Marketing, Sales, or a related field.
• MBA or advanced certifications in Marketing or Sales Strategy is a plus.

Experience

• Years of Experience: 10 - 15 Years
• Field of Experience : 10+ years of experience in marketing, sales, and business management, preferably in consumer electronics or home appliances industry.
• Prior experience managing marketing, digital marketing, sales, and product management.
• Experience in working with multinational consumer electronics brands (e.g., LG, Samsung, Sony, Panasonic, etc.).
• Demonstrated success in driving brand growth, revenue expansion, and customer engagement.

Skills

• Proven ability to drive sales growth in a competitive market.
• Ability to create innovative marketing campaigns
• Analytical mindset to assess market trends and sales data effectively.
• Customer-Centric Approach: Ability to understand and anticipate customer needs & preferences
• Ability to manage multiple projects simultaneously
• Digital Marketing Skills: Proficiency in SEO/SEM, digital advertising, social media campaigns, and digital analytics tools like Google Analytics.
• Hands-on experience with CRM and sales reporting & digital marketing tools.
• Strategic thinker with excellent business acumen and problem-solving skills.
• Strong leadership and team management skills.
• Effective communication, collaboration, negotiation & stakeholder management skills.
• Expertise in brand management, marketing strategy, & competitive positioning.

Job Remarks

• Preferred Language: Arabic, English
• Job Country : Kuwait
• Duty Shift / Timings : One Shift / 8:00 am - 4:00 pm