Assistant Manager- Products- Marketing- Retail Banking Division
Job Details
Kuwait City, Al Kuwayt, Kuwait
HealthCare Dynamics Gen. Trading Company W.L.L
30.04.2024
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Full Job Description
Operational Duties
- Develops plans for new Bank products and services, including:
- Prepare local banks comparatives based on monitoring the market and keeping updated with the latest trends, technology, and competitor services
- Planning new segments/products/services proposals that are parallel to Bank’s strategy, vision and mission
- Preparing Business Plans for new proposals, including future projections and feasibility, marketing guidelines
- Coordinates with Corporate communications division to prepare full marketing collaterals for each products/service launch/campaigns
- Coordinating for the launching of the Product/service
- Enhance existing segments/products/services, including:
- Setting up templates and standardizing required analysis for performance evaluation
- Conducting performance evaluation of existing segments/products/services, including financial returns of past promotional events, customer satisfaction, and the sales and general returns per Product
- Monitoring the market and conducting financial analysis of existing Bank P&S, including customer and client feedback, focusing on how to improve on P&S
- Preparing suggestions for restructuring the products, if necessary
- If approved, managing the restructuring process; coordinating with the re-launch campaigns
- Reviewing various Credit Card fees, optimizing them according to Market trends and customer feedback
- Cards Issuance Report
- MIS Report
- Issuing/Acquiring Transaction Report Provision
- Central Bank Reporting
- Visa/MasterCard Report
- Relative Party
Ad hoc projects to support Executive Management's decision
- Sees to any additional request made by Division Head or Executive
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Assistant Manager- Products- Marketing- Retail Banking Division
HealthCare Dynamics Gen. Trading Company W.L.L
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